If you have an idea for a great service or application that solves a user problem, don't rush to invest in developing a fully functional product and get ready for months of hard work behind closed doors. According to the lean startup concept of Eric Rees, it will be much more efficient to answer the question: "Do users need this product?" MVP will help you with this. Many business representatives had to urgently go online, and in the face of tight deadlines and limited budgets, MVP became almost the only right decision.
MVP is not a raw product. It is a completely independent tool, but with a minimum of functions - those that will allow you to achieve business goals and satisfy customer needs. For example, there is not enough money for a full-fledged corporate website - create a landing page and send traffic to it. Instead of a complex application or service, start a simple one with a minimum of functions. Strictly speaking, MVP helps not to save money on website creation, but to stretch the investment associated with product development over time. For small and medium-sized businesses, this opportunity in itself is a good help. Plus, testing the MVP "in battle" helps to quickly identify errors, incorrect hypotheses, and so on. This means that it allows you to save at least the fact that errors will not be scaled in the future. Thus, the launch of MVP reduces the likelihood of ordering functionality that is essentially unnecessary and gives an understanding of which solutions need to be paid more attention to in further development.
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